TV Infomercials
Infomercials have many elements, Dazzle Productions
understands that all of those elements must work towards one
single goal: selling the product and selling a lot of them. Unlike
short thirty or sixty second TV ads, with a half-hour format,
there is a tremendous opportunity to showcase a product's
uniqueness and features; but at the same time the show must
be entertaining in order to keep the viewer watching until the all
important call-to-action, and 1-800 number can appear.
When producing infomercials, unlike traditional TV ads, we
have to be more aware of the advertiser's marketing goals. It's
just not enough to execute well. We have to make the viewer
not only recognize a product name, create trust (through
testimonials), urgency, excitement and motivate that person to
place an order.
Our experience in infomercial production is extensive. We have
produced infomercials from the ground up, from concept to
script to shoot to final editing. While in other cases we have
"fixed" existing infomercials. From extensive overhauls involving
the shooting of new footage, re-scripting, and re-editing; to
minor 'tweaking' of US infomercials to better perform in the
Canadian marketplace, we do it all.
Examples of our work include Filter Cool, Remote Dimmer
Switch, Koolatron Cooler and Saturne Fitness System. We've
operated with small and big budgets. We pride ourselves on
our ability to produce quality productions for reasonable
budgets. We believe that the money you spend should show
up on the screen. We enjoy finding the most cost-effective
methods for producing each job.
Dazzle Productions is a full-service, one-stop-shop for
Infomercial production. Show us your product and ideas and
we'll take it from there. We can, and have, conceptualized,
scripted, cast, shot, scored and edited complete infomercials
that sell.
Call (905) 639-4590 or e-mail info@dazzleproductions.com to
see how we can make your Infomercial a success.
understands that all of those elements must work towards one
single goal: selling the product and selling a lot of them. Unlike
short thirty or sixty second TV ads, with a half-hour format,
there is a tremendous opportunity to showcase a product's
uniqueness and features; but at the same time the show must
be entertaining in order to keep the viewer watching until the all
important call-to-action, and 1-800 number can appear.
When producing infomercials, unlike traditional TV ads, we
have to be more aware of the advertiser's marketing goals. It's
just not enough to execute well. We have to make the viewer
not only recognize a product name, create trust (through
testimonials), urgency, excitement and motivate that person to
place an order.
Our experience in infomercial production is extensive. We have
produced infomercials from the ground up, from concept to
script to shoot to final editing. While in other cases we have
"fixed" existing infomercials. From extensive overhauls involving
the shooting of new footage, re-scripting, and re-editing; to
minor 'tweaking' of US infomercials to better perform in the
Canadian marketplace, we do it all.
Examples of our work include Filter Cool, Remote Dimmer
Switch, Koolatron Cooler and Saturne Fitness System. We've
operated with small and big budgets. We pride ourselves on
our ability to produce quality productions for reasonable
budgets. We believe that the money you spend should show
up on the screen. We enjoy finding the most cost-effective
methods for producing each job.
Dazzle Productions is a full-service, one-stop-shop for
Infomercial production. Show us your product and ideas and
we'll take it from there. We can, and have, conceptualized,
scripted, cast, shot, scored and edited complete infomercials
that sell.
Call (905) 639-4590 or e-mail info@dazzleproductions.com to
see how we can make your Infomercial a success.
